Guide summary
Complete company basics, location, services, credentials, supporting details, ideal-customer fit, and publication context.
Complete the public basics
These fields help buyers identify the company and understand the scope of your business.
- Owners and profile editors on free and paid listings can edit the company name, website, public business phone, logo and business summary.
- Add the street and suite, city, state or region, postal code and country code under Public business details. Leave optional fields blank to keep them unpublished; billing and personal contacts stay private.
- Keep the directory market selection aligned with the area where buyers should find you, especially after moving headquarters.
- Services, credential topics, and relevant profile categories.
Write for buyer fit
Profile copy should make it easy for a business leader to decide whether your MSP is relevant.
- Explain who you serve best, including company size, industries, or operating environments.
- Describe outcomes and service strengths without exaggerated claims.
- Use clear language that is useful for both buyers and search engines.
Understand what requires review
Ordinary profile completion, ownership verification and optional compliance review are separate workflows.
- Basic profile edits save immediately. If you request a different website domain, the current website stays published while staff reviews ownership; your other edits still save.
- Verified ownership does not require a paid upgrade. Supporting trust claims and compliance badges keep their separate evidence review.
- Optional trust markers require evidence review only when you request a reviewed badge or claim.
- Preferred Partner benefits depend on active paid subscription status and profile readiness.